Amazon Alexa

Increasing customer awareness, retention and activation for Alexa Top Skills

Role: UX Designer.

What: Design exploration for new “Top Skills” screen for all Alexa devices.

Problem: Alexa “Skills” can acquire customers, but has a difficult time retaining them. The task - explore ways to fix this issue.

Solution: Crafted a new “Top Skills” design solution to increase customer skill retention and activation.

Barn

Making booking accommodations for your horse faster

Role: UX Designer.

What: A user-centered app exploration.

Problem: Users need the to find short and long term accommodations for their horse needs.

Solution: Created a mobile-first, user-centered app.

Goat Hill Pizza

Helping people get pizza quickly

Role: UX Designer.

What: A user-centered, responsive website with custom delivery zone locator.

Problem: Users need the ability to get pizza delivered, and quickly know if they are in a delivery zone.

Solution: Created a mobile-first, user-centered, responsive website with address search/delivery zone location feature. Added e-commerce capability.

Impact: Increased online sales by 65%. Increased unique visits. Elevated rank on search engines.